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Industrial Design Background Proves Good for Nature

Robbie van Dam with Goodnature A12 Possum Trap
Traditional trapping killed one pest at a time, and checking and resetting traps was labour intensive, and could not keep up with pest reproduction rates. Robbie's idea was simple; what was needed were traps that reset themselves. Bringing the idea to fruition was where the hard work began.

Killing Rats with Self-Resetting Traps

Rat killed by Goodnature A24 Rat Trap
"The bait is the crux at the moment," says Robbie. "We're working on systems so that you'll have a bait that you install, that will constantly dispatch a high protein high sugar bait, and that will last you six months.